The DTTT led the Global Session at World Travel Market in London in November 2019 and our CEO, Nick Hall, moderated a panel on the topic of consumer engagement in digital that saw the participation of four guest panelists:
- Lottie Norman - Contiki
- Meryl Laisney - Visit Jersey
- Evelina Jarbin - Strava
- Rosie Arrowsmith - Tastemade
In an age where the browser is just one small channel amongst many, we looked at how brands are revisiting consumer engagement in digital beyond traditional web, especially through the establishment of partnerships to engage and attract niche audiences.