Designing an End-to-End Premium Experience - Digital Tourism Think Tank

⛺️ Workshop Overview ⛺️

UpNorway creates highly bespoke experiences based on an optimal match between what modern travellers are looking for together with the destination's ecosystem of local partners. Not only does this provide the modern day traveller with a personalised and meaningful travel experience, but it considers the whole customer journey from start to finish in the process.

Together with the UpNorway team, this workshop will look at what is needed when it comes to designing and end-to-end premium experience and how it can be successfully implemented.

All you need to know for this workshop 📌

With this perspective, you will then go out and create your own premium experience as part of the workshop, taking it from strategic concepts to a fully mapped-out concept ready to take to market.

Who is it for? 🙋‍♀️

✏️ Experience Designers

🏔Destination Development Teams

✍️ Partnership Strategists

Your Agenda 🗓

14:00 - 14:30: Introduction & inspirations

14:30 - 15:30: Ideation process

15:30 - 15:45: Coffee Break

15:45 - 16:45: Prototype

16:45 - 17:30: Pitch and debrief

Recommended materials 📝

💻 Your computer

Workshop Outcomes

Explore general trends related to experiential travel

Think and test storytelling approaches

Understand what a premium experience looks like

Exploring how to design entirely new visitor experiences.

Consider how premium experiences can support the destination brand

Develop your own signature brand experience concepts

Develop new concepts and prototype ideas, even testing them out

Work with time partnerships on relevant opportunities

Workshop hosted by

Up Norway's mission is to create meaningful experiences by making the optimal match between modern travellers and their local partners

Discover UpNorway

Our Expert

Torunn Tronsvang, UpNorway

Just like you, I love to travel. Not to the most popular attractions and selfie-spots, but to where the real, unique experiences are. I seek out genuine people who take pride in what they do and where they come from, and who treat me as their guest rather than just another customer.Up Norway is my way of sharing these experiences with you – in Norway, the coolest place on earth.

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Technology: Digital & Technology

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Experiences: Product & Experience

Product & Experience

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Designing Sustainable Food Experience

Designing Bookable Brand Experience

Content: Content & Storytelling

Content & Storytelling

Building a Storytelling Dream Team

Talking to Gen Z

Creator Kit | Shoot. Edit. Share.

Instagram Trends + Top Tips

Sustainability: Sustainable Growth

Sustainable Growth

Designing a Framework for Sustainable Destinations

Zero Waste Tourism Trails "Leave no Trace"

Micro Mobility & Car-Free Cities

Reshaping Visitor Flows with Actionable Data

Creating Visitor Experiences for Social Good

Strategy: Destination Strategy

Destination Strategy

Designing an Industry Development Programme

Succeeding with Campaign Partnerships

Shifting Strategies - Markets to Passions

Experience Co-Creation with Visitors

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