Learn + Produce | Hands-on With Content
For the first edition of the Digital Tourism Content Campus we are brining to you something really exciting: one half day of workshops in which you will have the opportunity not only to learn from industry leaders but also to get your hands-on producing great and engaging content.
Live Destination Takeover Workshop | Shardee Rebas & Katrina Sokk
We've sourced not one but two brilliant minds from one of the most creative DMOs in Europe to lead a truly unique workshop. Shardee and Katrina will lead on a real time marketing experiment to deliver a truly experiential workshop live and in real-time on how to put together the perfect Destination Takeover.
Learn from the best how to put together a great campaign by engaging the right influencers to take-over your channels. For this first of a kind workshop, Shardee and Katrina will be working with the keys to the Visit Faroe Islands accounts and showing other DMOs how organise a takeover, but this time it'll be for real.This is your chance to see for yourself how others do it and get hands-on with some of the newest real-time marketing channels, including Snapchat and Periscope.
Learn how the team in Estonia (and out of Estonia) have built an incredible community in social and how they continue to tell the story of Estonia through real-time conversation channels like snapchat and periscope. Sharing fresh insights from their 2016 campaign to engage around Estonia's unique position, the Enterprise Estonia team share their story about the deep rooted connections Estonians have with the land and nature through the power of real-time storytelling.
Get to action as you're given the unique opportunity to takeover the Faroe Islands social media channels and put some of the learnings into practice. Start a conversation and engage in real time as the live process of planning and launching a takeover campaign happens in the most undiscovered place on earth. As a participant in this unique workshop, you'll be part of a team working with both existing and new channels to tell the story of the Faroe Islands as you connect with locals, influencers and creatives in the destination and followers around the world.