All you need to know about mobile
The Digital Tourism Think Tank focuses on digital marketing best practice in tourism; promoting the most innovative case studies across the industry to inspire and encourage creative, successful digital marketing. With this objective in mind, we are now offering an advanced training course on Mobile Strategy providing tourism professionals and organisations courses to get up to speed and hands on with their digital marketing strategies.
With the scope of mobile growing, with regards to technologies, platforms and usage, it is important for the tourism professionals to take a strategic approach. Through this masterclass you will learn the fundamentals of mobile marketing and strategy, exploring the trends in mobile technology and best practice industry case studies.
This Mobile Strategy Workshop is designed as an interactive workshop in a classroom style format for hands-on learning on Mobile Strategies. Tourism businesses and professionals can learn how to get to the most out of the huge opportunities of an increasingly hyper-connected traveller. It will cover the following:
- Fundamentals of creating a strong mobile strategy
- Different technologies and platforms available
- How to get the most out of these platforms
- Tools and technology to engage people at each point of the buying and trip planning cycle
This masterclass on Mobile Strategies will be hosted in collaboration with ETOA on 25 February and will be offered to ETOA members only.
Registrations close on Wednesday the 19th of February, make sure you sign up now as there are only 20 places available due to the occupancy of the venue!
Have a look on your right for more information on Your Trainer, The Programme, The Venue and how to Register.