Gourmet Garden Trails of  England

The #DTTT was tasked with creating a series of rich, engaging content to showcase beautiful gardens and unique food and drink across five of the finest countries in England.

This involved creating a strong Hero video showcasing the whole project, with a hub video for each region. A whole series of Hygiene content was created in the form of itineraries, photo-rich editorials stories, social posts and individual Instagram stories.

Gourmet Garden Trails of  England

The #DTTT was tasked with creating a series of rich, engaging content to showcase beautiful gardens and unique food and drink across five of the finest countries in England.

This involved creating a strong Hero video showcasing the whole project, with a hub video for each region. A whole series of Hygiene content was created in the form of itineraries, photo-rich editorials stories, social posts and individual Instagram stories.

Hero Content

The first step of the project was to create a strong hero video to capture the overarching message of the whole campaign, showcasing venues and locations across all five counties. 

Hero Content

The first step of the project was to create a strong hero video to capture the overarching message of the whole campaign, showcasing venues and locations across all five counties. 

Hub Content

For the hub content, we created a series of individual videos and editorial pieces for each county. Video included showcasing the signature trail for each region, in addition to a local ambassador video for each. This was accompanied by a signature itinerary and story, using inspirational editorial alongside rich imagery to illustrate specific venues around each location. We also created short-form, shareable social clips focused on specific venues. 

Hub Content

For the hub content, we created a series of individual videos and editorial pieces for each county. Video included showcasing the signature trail for each region, in addition to a local ambassador video for each. This was accompanied by a signature itinerary and story, using inspirational editorial alongside rich imagery to illustrate specific venues around each location. We also created short-form, shareable social clips focused on specific venues. 

Hygiene Content

The hygiene content included a series of 2-day trails for each region; shorter and more informational itineraries. In addition to this, nine bite-size social posts which included relevant hashtags for each venue and region, alongside inspirational and engaging Instagram stories. 

Hygiene Content

The hygiene content included a series of 2-day trails for each region; shorter and more informational itineraries. In addition to this, nine bite-size social posts which included relevant hashtags for each venue and region, alongside inspirational and engaging Instagram stories. 

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Find out how we can help your destination

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