Opinions: 

Travel Tech

TravelStarter is a global crowdfunding platform for big and small ideas exclusively in tourism with emphasis on stories, locations and rewards. By acting as a bridge between local communities and global travellers, TravelStarter enables project owners to source funds, market insights, and validation from their potential customers. After taking part in our Travel Disruptor's Pitch at ITB Berlin, we are pleased to share the news that TravelStarter have successfully launched the first US project on their platform - a bed and breakfast from San Diego. Within 5 days of launching the project on the platform, they have nearly reached 50% of the funding goal.

The First US Project Explained

Have you ever been working towards a goal, certain that you’re about to achieve it, only to find a huge obstacle suddenly placed in your path? That’s just what happened to Michelle and Kelly on their mission to transform one of San Diego’s most iconic buildings into a boutique B&B. After working at San Diego’s popular Banana Bungalow Hostel, Michelle Aftimos and Kelly O'Hara saw an opportunity to own their own business when the historic Dunaway building in the San Diego neighbourhood of Pacific Beach came on the market. The Dunaway building is one of Pacific Beach’s best known buildings, located just a few blocks from the beach. Michelle and Kelly’s dream was to breathe new life into the iconic building by turning it into a new and unique type of accommodation: a boutique B&B with the fun, friendly atmosphere of a backpacker hostel.

Just when they were about to open however, the City of San Diego informed them they needed to get several more permits than they already had. This meant hiring a lawyer, a building planner and an architect, creating huge costs in addition to those of the initial renovation work. That’s why they’ve turned to TravelStarter, a tourism crowdfunding platform that connects travellers and small business owners, helping the little guy win in the age of global travel.

To realize their dream, Michelle and Kelly need support from people that can make the opening of the Dunaway Bed & Breakfast possible by funding any amount from $5 upwards. There are as many reasons to support this project as there are rewards. See the full list here.

How does it work?

Tourism professionals all around the world work hard to realise their vision and dreams but funding is often the number one issue for projects not becoming a reality but remaining in the drawing book. TravelStarter is supporting local communities and small entrepreneurs to share their vision and stories and raise funding for their project. Crowdfunding has proven to be a successful way of funding projects, making it interesting for businesses or individuals to create projects and get their peers to help fund their dreams.

Starting the process is straightforward. A project needs to be created with the aim to raise the target funds, social networks and the wider web need to be engaged in order to get people to donate money in exchange for different rewards. TravelStarter is supporting big and small ideas in tourism from accommodation, food & beverage, travel, ecology & sustainability to adventure & activities.

More from #DTTT

  • In February we present:
    [DTTTInsights] What is structured data and why is it important for DMOs?

    #TechInsights | What is structured data and why is it important for DMOs?  Structured data may be a term you are already familiar with, one of those terms you have heard but you’re not quite sure what it means or why you need it, or you have absolutely no idea and are yet to explore […]

    #structured data #rich snippet #SEO strategy #schema markup #voice search #content
  • In February we present:
    Shaping Vienna – A New Visitor Economy Strategy for the Vienna Tourist Board

    Sustainable tourism growth is at the forefront of destination strategy today, proposing new visions and objectives for the future of the visitor economy. The Vienna Tourist Board presents its Visitor Economy Strategy 2025, Shaping Vienna, reflecting a new era of tourism that targets sustainable development with an emphasis on adding value for the city, its […]

    #Visitor Economy Strategy #sustainable tourism #add value #Vienna Tourist Board
  • In February we present:
    Travel Oregon – Rethinking Content Styles

    For Travel Oregon, content has taken several changes in direction over the years, with a timeline of multiple successful campaigns under its name. This is a great example of a DMO that has adapted its content style over time to align with the ever-changing travel landscape, highlighting the role of sustainability and its impact, and […]

    #rethinking content style #brand dna #sustainability #travel oregon #brand-values #differentiation
  • In January we present:
    #ClientStories Visit Brussels | Full Digital Transformation

    The Digital Tourism Think Tank conducted a full Digital Transformation assessment and organisational audit of Visit Brussels, looking at every single aspect of the organisation and its digital activities.  Using our carefully curated 12-step approach, we reviewed the organisation from a completely holistic perspective, analysing everything from the organisational structure to the visitor cycle and […]

    #digital content strategy #brand transformation #Visit Brussels #digital transformation #design-thinking #Knowledge Exchange
  • In January we present:
    Visit California – The Pivotal Brand Touchpoint

    Visit California is a DMO that is really leading the way when it comes to leveraging the destination brand story, and has long been a destination that we here at the #DTTT consider to be a best practice when it comes to delivering compelling content, all year round.   Visit California understands the importance of […]

    #brand desire #brand story #visit California #touchpoints #brand-identity #content strategy
  • In January we present:
    Digitising a Destination with Tourisme Bretagne

    Today, the travel industry finds itself in an unprecedented position. The competition has never been so high and with the issue of sustainability rife within the industry and world as a whole, DMOs are striving to implement initiatives that support sustainable growth for the destination, tourists and all stakeholders involved.  The Federation of Breton Tourist […]

    #Tourisme Bretagne #sustainable tourism #customer journey #DTTT-global #digital strategy #digitalisation
Show more
© 2017 Digital Tourism Think Tank

Digital Tourism Think Tank logo imge