Opinions: 

DMO Stories

With a mission to democratise space travel, Space Nation are making space odyssey a reality. Mazdak Nassir, co-founder of Space Nation, sat with Nick Hall to explain the new frontier of tourism.

Space Nation

Calmly and confidently, Mazdak describes the futurama-esque experience Space Nation are developing whereby the advancements in the space industry have made getting into space cheaper and more sustainable. Companies like Space X and Blue Origin have made technological strides to produce space travel vessels that are more reusable, making each trip much less costly than systems of the past.

Current leading space exploration authorities are extremely strict and selective with who they put in an astronaut suit. Providing you have a top flight STEM degree and after years of rigorous training behind you, maybe NASA will let you flick the light switch in the rocket’s cockpit. Nassir and his colleagues are here to loosen those requirements.

pasted image 0-2

Space Nation identify a distinction between professional astronauts and ‘citizen astronauts,’ thus defining the skills needed to wear each title. Participants still need to be trained for a journey into the great expanse however, so Space Nation mirror their pedagogy with contemporary education philosophies of their homeland, Finland, letting the student have more control over their course through a curriculum.

How much time have you spent playing Angry birds? Flappy Bird? Duck Hunter? Angry birds 2? Too much.

The point isn’t that bird based games are surprisingly ubiquitous, but rather that we easily devote our time to things when we are thoroughly entertained - this is exactly the ideology Space Nation mould their astronaut training around.

pasted image 0-3

They deliver their selection and training process through their mobile app, the Space Nation Navigator, essentially putting a ticket to outer space into anybody’s back pocket. Nassir expresses a disdain for a regimented routine, indicating its time to leave the outdated system in the history books. Instead, potential astronauts compete in game-like challenges designed to improve cognitive and creative skills in an engaging and encouraging fashion. The 100 best players on the will be entered into a more intensive astronaut training program spanning several months, after which, one future astronaut is selected for a trip into space.

Take note of the ambition and assurance Nassir carries. Space Nation aren’t naive, wide-eyed kids on the block. They’ve faced challenges and resistance head on, picking up friends in high places along the way. Their vision is supported by the eventual backing from NASA, including a signed Space Act Agreement between the two, and its execution facilitated by another partner of the company, Axiom. Both helping them breathe extra-terrestrial life into the tourism sector.

Mazdaks’s humility is astounding considering the context of the conversation. We’re talking about turning science fiction into science fact. Space travel. Space tours. Space hotels! More excitingly, Space Nation aim to begin the selection process within the coming three months, so suborbital travel isn’t actually that far away. And as technology continues to improve and the industry expands, more and more people will be afforded the opportunity to fly beyond the outer atmosphere. The first trip will prove to be one small step for Space Nation, one giant leap for space tourism.

For more information, be sure to see Mazdaks’s colleague Katja Presnal in Helsinki at this year’s #Global, speaking galactically.

Sign up to the #DTTT Newsletter



 

Discussion

comments powered by Disqus

More from #DTTT

  • Killer-Content-Strategy-Feature
    In February we present:
    Content Marketing Trends all DMOs should consider in 2019

    A new year brings new trends, and in an ever-changing digital world it is important to keep up to date with the latest and greatest content marketing trends of the year because, content is still king!

  • campus-2019-why-oslo-feature
    In January we present:
    Why Visit Oslo in 2019

    This year, we are excited to be taking the fourth edition of #DTTTCampus to Oslo, the vibrant capital city of Norway.

  • digital experiences
    In January we present:
    12 Stages of Transformation for DMOs

    We are excited to be launching our brand new programme, ‘The Destination Transformation’. A service for Destination Marketing Organisations to transform the processes of their organisation to predict, respond and adapt to the shifting needs of today’s digital visitor. The way people are travelling today is changing continuously in terms of what they want to […]

  • Killer-Content-Strategy-Feature
    In January we present:
    10 Takeaways on Creating a Killer Content Strategy

    When it comes to creating content, there are key factors that every brand should consider. Amongst other elements, one of the most important points about content is the need for a strong strategy.

  • Launchpad-opinion-feature
    In December we present:
    6 reasons why to become a Launchpad member for 2019

    Here at the #DTTT we are proud to offer The Launchpad, a wealth of industry knowledge, insight and examples, and it is going to be bigger and better in 2019. Here’s why your team should sign up today!

  • Day 1 - 7.Visit Greenland-18
    In November we present:
    #DTTT Global Takeaways

    Wow, this year’s #DTTTGlobal has gone above and beyond our expectations! Such an inspiring two days, packed full with valuable insights and knowledge from some truly dynamic DMOs who joined us from around the world (and of course some authentic Finnish sauna time in between!). It’s so great to see destinations developing and evolving their […]

Show more
-->
© 2017 Digital Tourism Think Tank

Digital Tourism Think Tank logo imge