Welcome Name
Membership Type: membership.name
Created for destinations around the world, this programme will provide the insight to help you become a sustainability leader within your organisation.
Complete the final exam
but you will need to allow 7 days between attempts for them to be valid.
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1. Understanding Sustainability
This module will be dedicated to understanding the different aspects of sustainability, what are the most commonly accepted guidelines and who is standing out as a leader overall.
2. Choosing a Sustainable Journey Path
This module is dedicated to understanding the different sustainability certifications and badges available for destinations. We will look at which criteria DMOs should prioritise when defining their path in sustainability.
3. Leveraging Data & Measuring Impact
In this module, we will analyse available data in order to set the targets for future actions. Using co-creative techniques we will look at public, private and user data to understand what data is accessible and what data we need.
4. Sustainability & Effective Communication
Once priority has been established, we can explore how to communicate and convey the right message to the general public, local community, visitors, industry and government and policymakers.
5. Co-designing Strategies for a Sustainable Future
In the last module, will look at the future of destination strategies, reiterating the importance of considering sustainability as part of the overall strategy rather than the final goal to achieve.
Final Exam
You'll need to get 70% marks to pass. You can submit as many times as needed until you pass, but you will need to allow 7 days between attempts for them to be valid.