Back to Digital Tourism Think Tank
Roundtables
Inspiring conversations in a closed-room peer sharing environment.
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In this closed room environment, candid conversation is encouraged as Directors of Digital and Marketing discuss major challenges, trends and insights from a first-hand perspective around the table.
As a first-ever session held at Skyscanner's London HQ, we're proposing to shake-up our traditional roundtable sessions, to offer two roundtables specifically designed for this exclusive audience gathering.
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With a lot of major developments happening right now, how will technology define brand experiences in the coming years? We’re going to look at the impact of some of the most exciting happenings by inviting everybody around the table to share their first hand experiences, pilots and prototypes as well as their views on technologies likely to be most disruptive.
DMO strategies have shifted significantly over the past five years, with a recognition that not all tourism is good tourism. As Destinations turn their focus to sustainability and purpose, what are the implications for Marketing Teams and how can we reflect this different objectives in our digital strategies and tactics.
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