Spain Tourism 2030

Spain Tourism 2030: a roadmap to strengthen our strengths and address the challenges ahead. A plan committed to economic, social and environmental sustainability, promoting innovation and digitalisation, and driving a responsible, inclusive and resilient tourism model.

Spain Tourism 2030 is the result of a participatory and plural process in which autonomous communities, local authorities, social partners, academia and a wide range of tourism professionals have made a decisive contribution.

The result is a proposal from the Government of Spain built with rigour and a forward-looking vision. While the figures are encouraging, far from complacency we reaffirm our commitment to ongoing adaptation and continuous improvement. We aim to consolidate a model that upholds triple sustainability: economic, social and environmental.