Overtourism Challenge Pack

At WTM 2018, the DTTT Team led a Destination Challenge.

At  WTM 2018, the DTTT Team led a Destination Challenge. The aim of the concept was to tackle one of the biggest challenges faced by the tourism industry worldwide: overcrowding.

Template material

At  WTM 2018, the DTTT Team led a Destination Challenge. The aim of the concept was to tackle one of the biggest challenges faced by the tourism industry worldwide: overcrowding.

With this pack, you will be able to work on the same material in order to find your personal solution to the challenge.

Start from this question:

Furthermore, learn how two big cities, such as Amsterdam and Paris, have overcome the challenge of overcrowding in tourism. Find what you need on these templates about the destinations.


Finally, work through the four phases of Design Thinking in order to gather and develop ideas with a blend of structure and creativity.

1. EMPATHISING: get perspective and thrash out problems to understand the challenge.

2. DEFINING: organise problems and define the needs.

3. IDEATING: put ideas together and vote those to take forward.

4. PROTOTYPING: Taking one idea forward and developing initial prototype concepts.

Go wild with coming up with a solution; no idea is too absurd!

0.1-Amsterdam-Case-Study.pdf

0.2-Paris-Case-Study.pdf

1.-Empathising.pdf

2.-Defining.pdf

3.-Ideating.pdf

4.-Prototyping.pdf

5.-The-plan.pdf

Template material

At  WTM 2018, the DTTT Team led a Destination Challenge. The aim of the concept was to tackle one of the biggest challenges faced by the tourism industry worldwide: overcrowding.

Template material