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In an evolving marketing environment, we are investigating the most important tools and technologies that support destination marketers in their day-to-day operations.
In a challenging economic climate, we are investigating the best approaches for DMOs to support tourism entrepreneurs and boost skills to enable SMEs to grow.
With sustainability the cornerstone of tourism strategies, we are investigating the best approaches to build transparent models that fully account for the impact on society and the environment.
Horizon technologies are the latest global trend and we are establishing a new 'Horizon Technologies for Tourism Lab' seeking to catalogue a wide range of references and case studies from the research community of value to the industry.