Category:
Market & Business Intelligence
Company Size:
>100
Source Partner:
Go to Website
Contact
Featured

STR

STR is the leading provider of hotel data benchmarking in the hospitality industry. They provide premium data benchmarking, analytics and marketplace insights for the global hospitality industry. They deliver data that is confidential, accurate and actionable and their comprehensive solutions empower clients to strategise and compete within their markets.

Benchmarking Data
Consumer Trends Data
Data & Market Intelligence
Market Intelligence Data
Strategic Planning
Primary Research
Survey & Polling
Description of Services:
  • Inform Destination Marketing Strategies: Benchmarking data from STR empowers DMOs to develop data-driven marketing strategies that target the right audience and promote their destination effectively.
  • Support Hotel Development Decisions: Insights into hotel performance and demand can inform decisions about hotel development within the destination, ensuring a healthy balance between supply and demand.
  • Negotiate Hotel Rates: Understanding market benchmarks can strengthen a DMO's position when negotiating hotel rates with major hotel chains, potentially benefiting both hotels and visitors.
  • Track Destination Performance: Over time, STR data allows DMOs to track the performance of their destination's hotel sector and measure the success of their marketing and development strategies.
Testimonial:

Latest

STR

Case Studies

No items found.

Other entries in

Market & Business Intelligence
No items found.
Featured

Mixed Reality

Mixed Reality is a company specialising in mixed reality technology. They produce content, provide consulting services and explore the potential of XR in various industries.

No items found.
Featured

Hopguides

Hopguides empowers travel influencers and operators to co-create AI-enhanced tours and turn insightful journeys into sellable tourist products. Travellers gain authentic and personalised explorations and products that represent the spirit of the destination. This is enhanced further by curated city guides, Audio and visual Content, offline access and User-generated guides.

Featured

OptimizaData

OptimizaData is a data analytics company specialising in the tourism industry. They provide tools and services to help destinations understand their visitors, optimise marketing efforts and make data-driven decisions.

Featured

Sustainable Development Index

The Sustainable Development Index (SDI) is developed by SDI-RATING Ltd. It measures the ecological efficiency of human development.

Featured

Travel Alliance Partnership

Travel Alliance Partnership is a marketing agency offering strategic growth services in travel PR, digital marketing and travel trade marketing. They serve all levels of the travel industry through membership programmes, industry events and educational resources that focus on community collaboration and partnership.

Featured

Poolpio

Poolpio is a creative studio specializing in high-quality immersive content creation and experiences. They offer a range of services, including video production, 360° video and VFX post-production, and virtual production solutions. Poolpio works with companies across various industries to develop compelling content for linear and interactive stories, powerful branding experiences, and VR training applications. They cater to clients looking for innovative ways to engage audiences through immersive technologies.