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Welcome Name

Membership Type: membership.name

Welcome to your personal dashboard. If you are a DTTT Member or have an Online Ticket, you can watch the livestream of the event and watch each session after they have aired.

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On-Demand

Live streams will be available as soon as they have been live. Each session will be available separately to watch soon after the event has ended.

Programme

Have a search though the programme line-up and save your favourite sessions. All days will be live from 09:00 - 17:00 GMT / 10:00 - 18:00 CET. Timings are all in Central European Time.

Thursday

10:00

Welcome to XDW 2024

We'll kick things off with a warm welcome and a brief overview of the event's agenda.

10:15

Keynote

Tourism Innovation in Greece

This session delves into the innovative spirit transforming the Greek tourism sector.

11:00

Panel

Co-Designing Future Places

In this session, explore how local communities can become the architects of their own destiny.

11:50

Workshop

Empowering Communities for Better Destinations

This interactive co-design workshop empowers you to build effective engagement strategies.

12:45

Lunch Break 🥙

14:15

Keynote

Identifying Gaps in Data: Taking AI to the Next Level

This session delves into the transformative potential of AI within the tourism industry.

14:50

Workshop

Creating Seamless AI-Enhanced Experiences

This interactive co-design workshop empowers you to explore the innovative applications of AI.

15:30

Keynote

Driving Demand With AI Generated Storytelling

This session explores how AI is crafting captivating personalised, immersive narratives.

16:00

Coffee Break ☕️

16:30

Panel

Conversational Marketing and AI, the Death of the Ambassador?

This session dives into brand ambassadors and AI conversational marketing in the tourism industry.

17:15

Workshop

Humans and AI as Experience Co-Pilots

This interactive co-design workshop delves into the evolving landscape of brand advocacy.

19:30

Social Party 💃

Friday

10:00

Welcome to XDW Day 2

Join us for a quick recap and a sneak peek at what exciting sessions and activities await you today.

10:15

Keynote

Stewardship: Connecting Visitors and Locals

This session explores building connections between locals and tourists for a thriving future.

10:45

Keynote

Prioritising Authenticity and Sustainability in Experiential Tours

Discover how authenticity and sustainability combine to deliver engaging visitor experiences!

11:05

Keynote

Developing a Sustainable Model for Future Destinations

Learn how to build public-private partnerships to build long-term destination development plans.

11:30

Workshop

Co-Creating a Sustainable, Digital Transition for Tourism

This workshop empowers you to chart a course towards a sustainable and digital future for tourism.

12:05

Keynote

Creating Experiences for the XR Era

This session dives into Extended Reality, exploring how organisations can leverage this technology.

12:45

Lunch Break 🥙

14:15

Keynote

Web 3.0: Reimagine Visitor Engagement & Loyalty

How can Web 3.0 technologies help create unique and sustainable visitor experiences?

14:40

Workshop

Maximising the Potential of Web 3.0 Technologies in the Local Visitor Economy

This interactive co-design workshop empowers you to use Web 3.0 tech to create maximum brand impact.

15:20

Coffee Break ☕️

15:50

Keynote

Creating Legacy Through Large-Scale Events

This session delves into the art of crafting powerful legacies through large-scale events.

16:25

Keynote

New Tech: Learning by Experimenting

This session explores tangible results from destinations that are experimenting with new technology.

17:00

Wrap-Up & Key Takeaways

Speakers & Facilitators

Check out the amazing speakers and facilitators attending XDW 2024.

Previous Speakers

Workshops

Here you'll find the templates we created for the in-person workshops.

Fostering Collectivity

AI in Travel

Creating Seamless AI Enhanced Experiences

Humans & AI as Experience Co-Pilots

Twin Transition Methodology

Rapid Ideation: XR

Rapid Ideation: Blockchain

Rapid Ideation: Digital ID

Rapid Ideation: The Metaverse

Membership

Your Membership: membership.name

Discover DTTT Membership. As a Member you get access to all of X. Festival on-demand and get discounted entries to X. Awards among other benefits on our platform.

For Businesses and Start-ups Driven to Grow

This plan is for businesses driven to succeed by gaining the competitive edge as innovative, digital-first champions, carving their way in the new impact-driven visitor and experience economy.

Trends & Innovation

Get weekly trend alerts, business cases and innovation toolkits every week helping you gain the competitive edge.

Support to Grow

Get essential training, design thinking and sustainability leadership skills, with direct access to expert coaches.

Recognition & Visibility

Get the Growth Label 2024 by the DTTT, earn with free entry to DTTT Business Awards, get listed free in the DTTT Directory.

For Destinations, Government & Policy Makers

Create better strategies & learn from destination experts.

The Destination Membership is designed to support DMO teams and their industry by giving them the necessary resources to organise, strategise and create better content.

Events & Awards

Join leading flagship events in tourism, X Festival and X Design Week. Your entire team get unfettered access to join, watch-again and be part of the conversation.

Strategic Development

Upgrade your team's capabilities in digital, trends, strategy, leadership and sustainability with dedicated strategy sessions and training programmes for members.

Insights & Resources

Dip-in to our library of more than 650 DMO resources, from case studies and interviews to white-papers as well as research, workshop and design templates.

For Businesses and Start-ups Driven to Grow

This plan is for businesses driven to succeed by gaining the competitive edge as innovative, digital-first champions, carving their way in the new impact-driven visitor and experience economy.

Extensive Practitioner Insights

Get access to the widest array of insights available, from DMOs and Industry on current trends related to digital, strategy and sustainability.

Guest Lectures & Workshops

Offer a rich view on current industry trends and developments with students, with design methods and rich, case-study driven global perspective.

Professional & Industry Pathways

Benefit from opportunities to engage and share research perspectives with policymakers and industry practitioners on key topics.

For Businesses and Start-ups Driven to Grow

This plan is for businesses driven to succeed by gaining the competitive edge as innovative, digital-first champions, carving their way in the new impact-driven visitor and experience economy.

Events & Awards

Join leading flagship events in tourism, X Festival and X Design Week. Showcase the very best of your team's achievements with X Festival Awards.

Thought Leadership

Go further as a thought leader with a co-designed editorial plan, joint livestreams and collaborative insights on critical industry trends.

Endorsement & Visibility

Show clients you're a trusted partner of the DTTT, with a brand label license, premium listing in the Directory and and Expert Business Review.