Brian Harte

Brian Harte brings to Future. Destination. Brand. a distinguished record in leading media, digital and technology innovation within destination marketing.

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A consistent early adopter, Brian has been at the forefront of digital transformation since its beginnings - from organising some of Ireland’s first online business conferences and serving as a founding board member of the Irish Internet Association, to establishing the country’s first online marketing agency. He introduced social media and content marketing to destination marketing long before they became mainstream and later applied machine learning to optimise media investment and performance.

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Today, Brian’s work explores how AI agents can transform marketing operations - asking how these tools will amplify every single marketer.

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He’s also up for a good conversation, so make sure you say hello if you see him at the conference!