Sojern & New Zealand on Travellers’ Path to Purchase

For three years, Sojern and Tourism New Zealand have partnered to create brand awareness and drive more people to this bucket-list destination.

‍

For three years, Sojern and Tourism New Zealand have partnered to create brand awareness and drive more people to this bucket-list destination.

‍

For three years, Sojern and Tourism New Zealand have partnered to create brand awareness and drive more people to this bucket-list destination. In this session, Sojern's Luca Romozzi shares some highlights of their brand new 'Path to Purchase' report, sharing some of the highlights and results of their partnership and explaining the visitor loop and the different phases composing it.

‍

Key Takeaways

Published on:

March 2018