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Opinion Pieces

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Digital

Building a Digital Strategy: A Dutch Tourism Blueprint

Based on the extensive research process, a strategic Digital Vision was developed to ensure that digitalisation and data-driven approaches to tourism create value across the entire Dutch tourism industry.

September 26, 2024
MICE

Fostering Partnerships: Strategies for Successful Collaboration

October 8, 2024
Experiences

How Can DMOs Capitalise on Gastronomy Tourism?

September 20, 2024
MICE

Fostering Partnerships: Strategies for Successful Collaboration

October 8, 2024
Experiences

How Can DMOs Capitalise on Gastronomy Tourism?

September 20, 2024

Case Studies

Here is a peek of our most recent case studies, available only to members.
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Templates

Our team are IBM Design Thinking Practitioners. We create templates to help your team grow sustainably.
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Empathy Mapping the Customer Experience

After conducting market research, it's time to empathise with consumers and embrace their feedback.

The Twin Transition: Building Your Tourism Transformation Plan

This guide summarises a workshop template designed to help tourism businesses become more sustainable and digitally advanced.

6 Facilitating Change with Industry

Working together with a series of industry cohorts, businesses come together to co-create a new offer, adapted to the change in demand.

Podcasts

Our team are IBM Design Thinking Practitioners. We create templates to help your team grow sustainably.
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