Understanding the Complexities of Destination Management and Marketing

Dolomiti Paganella and Val Di Sole to talk about their experiences rebuilding their own Trentino-based DMOs from the bottom up.

Luca D'Angelo and Fabio Sacco joined us from Dolomiti Paganella and Val Di Sole to talk about their experiences rebuilding their own Trentino based DMOs from the bottom up and the lessons they've learned along the way.

Luca D'Angelo and Fabio Sacco joined us from Dolomiti Paganella and Val Di Sole to talk about their experiences rebuilding their own Trentino based DMOs from the bottom up and the lessons they've learned along the way.

Luca D'Angelo and Fabio Sacco joined us from Dolomiti Paganella and Val Di Sole to talk about their experiences rebuilding their own Trentino based DMOs from the bottom up and the lessons they've learned along the way. With a huge focus on product development, both see their roles as DMOs to get closer to their stakeholders and empower them to become much more relevant in the overall running of the destination.

Luca and Fabio share insights on what a Destination Manager's week looks like, sharing how they crisscross between the different needs and challenges as they come. They focus on Management of the Destination, Product Development and Communication demonstrating that the complexity of the job reflects the complexity of the destination.

Key Takeaways

Published on:
March 2018
About the contributor
SUSTAINABILITY LEADERSHIP PROGRAMME

Become a certified Sustainability Advocate

Created for destinations around the world, this programme will provide the insight to help you become a sustainability leader within your organisation.

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DESIGN THINKING FUNDAMENTALS

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Designed to teach you how to master must-have tools and acquire essential skills to succeed in managing your destination or organisation, be ready to challenge all of your assumptions.

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AI FUNDAMENTALS

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Designed to teach you how to master must-have tools and acquire essential skills to succeed in managing your destination or organisation, be ready to challenge all of your assumptions.

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