Helsinki's geographic location is a huge strategic advantage, providing the shortest route between Europe and Asia.
While Helsinki is currently overshadowed by other European capitals, its geographic location is a huge strategic advantage, providing the shortest route between Europe and Asia.
While Helsinki is currently overshadowed by other European capitals, its geographic location is a huge strategic advantage, providing the shortest route between Europe and Asia.
Tia Hallanoro, Director of Brand Communications & Digital Development at Helsinki Marketing Ltd, shares the challenges and successes of being a small, challenger destination.
While Helsinki is currently over shadowed by other European capitals, its geographic location is a huge strategic advantage, providing the shortest route between Europe and Asia.
Helsinki is very active in sustainable tourism, a world leader in utilising Open Data, and most significantly, has recently launched the WeChat Helsinki mini program to provide a seamless experience to its most influential visitors, the Chinese market.