Visit Norway joined us to share insights on how the DMO completely restructured its processes to centralise marketing efforts and story creation.
With a focus on markets abroad to effectively understand local markets better, incorporating social listening and responsive marketing as a key factor in content creation.
With a focus on markets abroad to effectively understand local markets better, incorporating social listening and responsive marketing as a key factor in content creation.
The team from Visit Norway joined us to share insights on how the DMO completely restructured its processes to centralise marketing efforts and story creation by creating a dedicated storytelling team. With a focus on markets abroad to effectively understand local markets better, incorporating social listening and responsive marketing as a key factor in content creation.
Katrine Mosfjeld has worked all her professional life in the tourism industry. She has gained significant competence in reorganizing, modernizing and building new competence in the organizations she has been in charge of.
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