Slovenia on Sustainability and Experience Design

Slovenia is green, Slovenia acts green, Slovenia promotes green.

Maja Pak, Director at Slovenia Tourist Board, joined us to talk about the processes and path to Slovenia becoming the first green destination accredited country in the world.

Maja Pak, Director at Slovenia Tourist Board, joined us to talk about the processes and path to Slovenia becoming the first green destination accredited country in the world.

Slovenia is green, Slovenia acts green, Slovenia promotes green. Maja Pak, Director at Slovenia Tourist Board, joined us to talk about the processes and path to Slovenia becoming the first green destination accredited country in the world.

Maja talks about what it takes to develop a sustainable brand from trends to challenges, stories to experiences.


Key Takeaways

Published on:
June 2019
About the contributor

Maja Pak - Slovenian Tourist Board

Maja Pak, Director General of the Slovenian Tourist Board, brings over 20 years of experience in tourism to the Slovenian Tourist Board. Together with her dedicated team, Maja has completely updated Slovenia's vision as a tourist destination.