The travel and hospitality industry thrives on moments that matter – transforming transactional and price-sensitive customers to loyal, life-long guests.

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But those moments don’t happen by chance. They are built through seamless experiences, personalized touchpoints, and data-driven strategies.

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This book explores how travel and hospitality brands can leverage modern marketing technologies to craft journeys that resonate. From behavior-driven personalization to optimizing cross-channel engagement, discover actionable insights that will help your brand address key challenges and convert one-time bookings into lasting relationships. Explore strategies that can prevent cart abandonment, scale mobile marketing, and build trust through loyalty programs.

• A suite of challenges faces travel and hospitality
• MarTech has a role to play in the solution
• How to build a loyal, life-long customer base
• To outperform competitors, brands need to bring their A-game across all channels and touchpoints
• Marketing to your customers with SMS
• Conquering cart and browse abandonment and customer churn