Destination Transformation

Visit Finland and the Seamless Brand Experience

Visit Finland share insights with the rest of the DMO community about the approach they were taking in creating a seamless brand experience.

Featuring
Visit Finland
In this piece

Successful in delivering a strong multi-resolution brand across mobile, tablet and desktop, Visit Finland really 'get it' when we speak about three-screen strategies and where their brand should sit on each.

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Successful in delivering a strong multi-resolution brand across mobile, tablet and desktop, Visit Finland really 'get it' when we speak about three-screen strategies and where their brand should sit on each.

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Visit Finland won the Digital Tourism Think Tank's 2013 award for Branding. They joined us in Barcelona in 2013 to share insights with the rest of the DMO community about the approach they were taking in creating a seamless brand experience, at all resolutions.

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Successful in delivering a strong multi-resolution brand across mobile, tablet and desktop, Visit Finland really 'get it' when we speak about three-screen strategies and where their brand should sit on each.

Key Takeaways

Published on:
February 2, 2018
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Research, frameworks and field notes on destination transformation. No noise.

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Industry research, open frameworks and field-tested practice on how destinations lead through AI, sustainability and brand. Since 2012.