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Built for good: How Visit Bristol’s new site reflects a destination and its values

Vibrant, creative and unmistakably Bristol - that’s the spirit captured in Visit Bristol’s new site, built with Simpleview to reflect the city’s unique character and everything it stands for.

In this piece

Sometimes a website is just a website, but sometimes - just sometimes - it’s something more.
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When long-standing Simpleview client Visit West - the Local Visitor Economy Partnership (LVEP) that represents both the Bath and Bristol regions — sought to create a new site for Visit Bristol, it was clear that any new digital presence needed to not only reflect Bristol as a destination, but as a place with a unique outlook and a certain set of values.
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This case study explores how Simpleview’s powerful functionality was used to create a new website for Visit Bristol — one that not only offers an authentic picture of this unique destination, but a platform that’s truly in harmony with Bristol and all it holds dear.

"The thing we're really seeing a difference in is the engagement on the website. The scroll figures, for example, are up 360%. I think that shows how people are interacting and staying and really engaging with the website … they're really reading and looking at the content.”

Laura Valentine, Digital Marketing Manager, Visit West
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This article was written in partnership with Simpleview; you can view the full case study here.‍

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