Case Studies | Digital Tourism Think Tank

Supporting Industry AI Transformation: Building the Change Tourism Austria Platform

Featuring

Austria Tourism

16 Jun 2026

The Düsseldorf City Quest: Turning Urban Heritage into a Playful Digital Experience

Featuring

SpotAR, Düsseldorf Tourismus

12 Mar 2026

Branding

Autentico Aruba Culinary Festival: Uniting a Sector to Build a Destination Brand

Featuring

Aruba Tourism Authority

25 Feb 2026

Marketing

Dark Sky Terschelling: Boosting Off-Season Demand

BC Tourism Climate Resiliency Initiative: Building a Province-Wide Framework for Sustainable Transformation

Featuring

Destination British Columbia

06 Feb 2026

Marketing

Engaging Tomorrow's Visitors: Consumer Behaviour and Marketing Trends Shaping 2026

Featuring

Skyscanner, Visit Sweden, Visit Greenland & Fáilte Ireland

14 Jan 2026

Branding

Building a Multi-Faceted Destination Brand

Featuring

Business Iceland & Digital Tourism Think Tank

02 Jan 2026

Marketing

From Vanity Metrics to Shared Digital Accountability

Featuring

Sojern & Digital Tourism Think Tank

02 Jan 2026

Marketing

Integrating Local Voices into Destination Marketing

The Rural Advantage: Exploring Rural Tourism's Untapped Economic Potential

Featuring

Digital Tourism Think Tank & Airbnb

02 Jan 2026

Branding

Authentic Placemaking: The Unique Narrative of Little Tokyo

Featuring

Visit Düsseldorf

01 Jan 2026

Taking Risks with AI: Embracing Experimentation for Storytelling

Form, Function and Engagement: Visit Norway's Fairytale Finder

Exploring New Perspectives: Balancing Consistency with Nuance

Helsinki Partners' Brand: Evolving Beyond Tourism

Ireland Unrushed: Connecting Visitors to a Strong Sense of People and Place

No App, No Hardware, No Limits… WebXR

Designing Location-Based Augmented Experiences

Featuring

Imvizar, Aucto Visio LTD, Newcastle University

19 Jun 2025

Event

Museums in the Metaverse: Democratising XR for Cultural Heritage

Featuring

University of Glasgow

19 Jun 2025

Event

Telling Stories with Digital Heritage: Unlocking Immersive Visitor Experiences

Deep Dive on Gaming: How Canary Islands Leverages Roblox for immersive Storytelling

Featuring

Canary Islands Tourism Board, Flecher.co

18 Jun 2025

Event

Exploring Generational Differences in Digital-First Experiences

Featuring

Animmersion, GIGCO, University of Sunderland

17 Jun 2025

Event

How Screen Tourism Captivates the Next Generation

The North East Innovation Ecosystem: Strategic Lessons in Place-Based Digital Transformation

Featuring

NewcastleGateshead Initiative, Newcastle International Airport, Sunderland Software City, LUMO

17 Jun 2025

Event

Will AI Agents Redefine the AI Opportunity?

Featuring

TXGB, Chaperone, Expian, VisitBritain

16 Jun 2025

Event

Treading Cautiously: AI's Role in Shaping the Destination's Image

Featuring

Tiki, Atlanta Convention & Visitors Bureau

16 Jun 2025

Event

Exploring Agentic AI Applications

Spatial Data as the Foundation for Inclusive Destination Experiences

Featuring

Fondazione Transform Transport ETS, Systematica

16 Jun 2025

Event

Building a Brand with Fulfilment: Saaristo's Strategic Approach to Destination Development

Featuring

Visit Turku Archipelago

13 Jun 2025

Event

Enriching Visitor Experiences with Artefacts

Designing Technology for The Future of Product Distribution

Featuring

Australian Tourism Data Warehouse

12 Jun 2025

Experiences

Travel Oregon's Why Guides: Innovative Storytelling Through Local Voices

VisitLuxembourg App: Building Stronger Tourism Relationships Through Digital Innovation

Featuring

Luxembourg for Tourism

10 Mar 2025

Experiences

Ayers Rock Resort: Designing Sustainable Immersive Experiences

Featuring

Ayers Rock Resort

26 Feb 2025

Establishing Practical AI Use Cases

Featuring

Slovenian Tourist Board, Trentino Marketing, Fáilte Ireland & Visit Greenland

08 Jan 2025

Sustainability

Sustainable Tourism: Is It An Oxymoron?

Featuring

Greek National Tourism Organisation, Wonderful Copenhagen, Bloomberg News & Visit Greenland

07 Jan 2025

Marketing

Driving Growth with Limited Resources

Building a Strong Nation Brand

Building a Guest-Centric Marketing Strategy

Shaping Destination Management Through Promotion

The Impact of Generative AI on Businesses

Embracing Digital Transformation

Featuring

Fáilte Ireland, Core Optimisation, NBTC & World Bank Group

27 Dec 2024

Research and Policy

Building Digital-First Communities

The Essence of a Brand

Defining Impact as an Omni-Present Brand

Building Partnerships in the Attention Economy

Building Effective Data Spaces

Featuring

03 Dec 2024

Digital

Digital Futures: Emerging Trends for 2025

Featuring

02 Dec 2024

Business

Finix Adventures: Redefining Wellness-Centric Adventure Travel

Nyrups Naturhotell: Sustainability Leader in the Glamping Industry

The Quiet Site: A Model of Sustainable Tourism

Featuring

The Quiet Site

19 Sep 2024

Destination Transformation

Cape Town Tourism's Limitless Campaign - A Pioneering Approach to Inclusive Tourism

Developing a Sustainable Model for Destinations

Creating Legacy through Large-Scale Events

Conversational Marketing and AI, the Death of the Ambassador?

Featuring

The Trip Boutique, Guuru

22 May 2024

Business

Prioritising Authenticity and Sustainability in Experiential Tours

Featuring

Alternative Athens, Back to the Routes

20 May 2024

Driving Demand with AI Generated Storytelling

Reimagine Visitor Engagement & Loyalty

Identifying Gaps in Data: Taking AI to the Next Level

Co-Designing Future Places

Featuring

Visit Skåne, Vamvakou Revival, Touristship

15 May 2024

Sustainability

This is Athens with a Local

Featuring

This is Athens

14 May 2024

Using AI Tools to Produce Social Content

Learning Through Experimenting With Technology

Featuring

NewcastleGateshead Initiative

07 May 2024

Digital

Tourism Innovation in Greece

Designing Inclusive Tourism Experiences for Neurodivergent Travellers

Featuring

Liverpool John Lennon Airport

12 Feb 2024

Sustainability

Aligning Visitor Activities with Resident Needs

Featuring

Tourisme Îles de la Madeleine

18 Jan 2024

Sustainability

The Art of Viral Campaigns for Destinations

Discovering Authentic Experiences Through Local Tourism

Boosting Domestic Tourism Through the Heritage of the Hanseatic League

Transformation of the Catalan Tourism Brand Towards Responsible Tourism

Featuring

Catalan Tourist Board

09 Jan 2024

Business

Radical Transparency Through Sustainable Practices

Boosting Destination Success: The Power of Effective Partnerships

Maximising the Potential of Generative AI in Tourism

Featuring

The Trip Boutique, Autoura

21 Dec 2023

KPIs

Exploring Shifting Digital KPIs from Volume to Value

Emerging Digital Content Trends for 2024

The DMO Website Reimagined

Creating Content that Resonates With the Audience

Nourishing the Spirit of Norway with Responsible Tourism

Featuring

Visit Norway

18 Dec 2023

Using Generative AI for Impactful Marketing

Fostering Data-Driven Innovation in the Tourism Industry

Featuring

Austrian National Tourist Office

14 Dec 2023

Marketing

Strategies for Effectively Promoting Hidden Gems

Marketing on a Budget: Tips for Organic Social Media Growth

A Holistic Approach to Omni-Channel Marketing

Understanding the Driving Forces Shaping Travel Choices

Cost of Living Crunch: How Travel Adapts

Destination Canada's Transformative TED Partnership

Featuring

Destination Canada, TED

11 Dec 2023

Business

Santa Bárbara's Sustainable Focused Luxury Resort

Museums Partner for The Wild Escape

Featuring

Art Fund and Arts Council England

03 Jul 2023

Partnership

The Colors of Ticino

Featuring

Ticino Turismo and Pantone Institute

26 Jun 2023

Business

Dinner on the Lake Gastronomic Experience

MarketingOost's Approach to Data Management

Lessons Learned from Helsinki's Digital Journey

Estonian Tourist Board's Service Design Masterclass

Featuring

Estonian Tourist Board & Guidio

14 Apr 2023

Marketing

Driving Place-Based Innovation Through the "How to Athens" Campaign

Featuring

Marketing Greece

11 Apr 2023

Destination Transformation

Destination Transformation in Finland

Featuring

Visit Finland

05 Apr 2023

Supporting Industry AI Transformation: Building the Change Tourism Austria Platform

Featuring

Austria Tourism

16 Jun 2026

Building AI-Mediated Destination Experiences

Featuring

Slovenian Tourist Board, Selfe

15 Jun 2026

The Impact of AI on Destination Discoverability

Featuring

Tiki, Oberösterreich Tourismus, Discover Peterborough

12 Jun 2026

Is Governance The Most Misunderstood Word In AI?

Featuring

Aruba Tourism Authority, Visit Skåne

11 Jun 2026

How Fast Should We Move With AI?

Featuring

Austria Tourism, Marketing Greece, Stockholm Business Region

10 Jun 2026

Data

Redefining Tourism with Data and AI: The Canadian Tourism Data Collective

Featuring

Destination Canada

31 Mar 2026

Taking Risks with AI: Embracing Experimentation for Storytelling

Will AI Agents Redefine the AI Opportunity?

Featuring

TXGB, Chaperone, Expian, VisitBritain

16 Jun 2025

Event

Treading Cautiously: AI's Role in Shaping the Destination's Image

Featuring

Tiki, Atlanta Convention & Visitors Bureau

16 Jun 2025

Event

Exploring Agentic AI Applications

Designing Technology for The Future of Product Distribution

Featuring

Australian Tourism Data Warehouse

12 Jun 2025

Establishing Practical AI Use Cases

Featuring

Slovenian Tourist Board, Trentino Marketing, Fáilte Ireland & Visit Greenland

08 Jan 2025

Branding

Building a Strong Nation Brand

The Impact of Generative AI on Businesses

Embracing Digital Transformation

Featuring

Fáilte Ireland, Core Optimisation, NBTC & World Bank Group

27 Dec 2024

Marketing

Defining Impact as an Omni-Present Brand

Conversational Marketing and AI, the Death of the Ambassador?

Featuring

The Trip Boutique, Guuru

22 May 2024

Driving Demand with AI Generated Storytelling

Identifying Gaps in Data: Taking AI to the Next Level

Featuring

CityHook

15 May 2024

Using AI Tools to Produce Social Content

Learning Through Experimenting With Technology

Featuring

NewcastleGateshead Initiative

07 May 2024

Business

Maximising the Potential of Generative AI in Tourism

Featuring

The Trip Boutique, Autoura

21 Dec 2023

KPIs

Exploring Shifting Digital KPIs from Volume to Value

The DMO Website Reimagined

Nourishing the Spirit of Norway with Responsible Tourism

Featuring

Visit Norway

18 Dec 2023

Using Generative AI for Impactful Marketing

Fostering Data-Driven Innovation in the Tourism Industry

Featuring

Austrian National Tourist Office

14 Dec 2023

Business

Understanding the Driving Forces Shaping Travel Choices

The Colors of Ticino

Featuring

Ticino Turismo and Pantone Institute

26 Jun 2023

Branding

Lessons Learned from Helsinki's Digital Journey

A Collective Dream Experience

What does a Successful Website Redesign Look Like?

The AI Consultation Hour

Reading Travellers' Mind with AI

Featuring

BD4.ai & Visit Iceland

08 Jun 2022

Business

Going Beyond Design in Solving Today's Challenges

Featuring

IBM iX, SNCB & Kantify

30 Nov 2020

Business

Emergency Communication Using AI Chatbots

The Travel Tech Startup Built in a Pandemic

Switzerland Tourism Transforming the DMO Website through Data & AI

Tourism Ireland on using Machine Learning & AI in Digital

Featuring

Tourism Ireland

04 Dec 2019

Supporting Industry AI Transformation: Building the Change Tourism Austria Platform

Featuring

Austria Tourism

16 Jun 2026

The Impact of AI on Destination Discoverability

Featuring

Tiki, Oberösterreich Tourismus, Discover Peterborough

12 Jun 2026

Is Governance The Most Misunderstood Word In AI?

Featuring

Aruba Tourism Authority, Visit Skåne

11 Jun 2026

How Fast Should We Move With AI?

Featuring

Austria Tourism, Marketing Greece, Stockholm Business Region

10 Jun 2026

Data

Redefining Tourism with Data and AI: The Canadian Tourism Data Collective

The Düsseldorf City Quest: Turning Urban Heritage into a Playful Digital Experience

Featuring

SpotAR, Düsseldorf Tourismus

12 Mar 2026

Marketing

Dark Sky Terschelling: Boosting Off-Season Demand

BC Tourism Climate Resiliency Initiative: Building a Province-Wide Framework for Sustainable Transformation

Featuring

Destination British Columbia

06 Feb 2026

Marketing

From Vanity Metrics to Shared Digital Accountability

Featuring

Sojern & Digital Tourism Think Tank

02 Jan 2026

Marketing

Form, Function and Engagement: Visit Norway's Fairytale Finder

Helsinki Partners' Brand: Evolving Beyond Tourism

No App, No Hardware, No Limits… WebXR

Designing Location-Based Augmented Experiences

Featuring

Imvizar, Aucto Visio LTD, Newcastle University

19 Jun 2025

Event

Museums in the Metaverse: Democratising XR for Cultural Heritage

Featuring

University of Glasgow

19 Jun 2025

Event

Telling Stories with Digital Heritage: Unlocking Immersive Visitor Experiences

Deep Dive on Gaming: How Canary Islands Leverages Roblox for immersive Storytelling

Featuring

Canary Islands Tourism Board, Flecher.co

18 Jun 2025

Event

Exploring Generational Differences in Digital-First Experiences

Featuring

Animmersion, GIGCO, University of Sunderland

17 Jun 2025

Event

How Screen Tourism Captivates the Next Generation

The North East Innovation Ecosystem: Strategic Lessons in Place-Based Digital Transformation

Featuring

NewcastleGateshead Initiative, Newcastle International Airport, Sunderland Software City, LUMO

17 Jun 2025

Event

Will AI Agents Redefine the AI Opportunity?

Featuring

TXGB, Chaperone, Expian, VisitBritain

16 Jun 2025

Event

Treading Cautiously: AI's Role in Shaping the Destination's Image

Featuring

Tiki, Atlanta Convention & Visitors Bureau

16 Jun 2025

Event

Exploring Agentic AI Applications

Spatial Data as the Foundation for Inclusive Destination Experiences

Featuring

Fondazione Transform Transport ETS, Systematica

16 Jun 2025

Event

Enriching Visitor Experiences with Artefacts

Designing Technology for The Future of Product Distribution

Featuring

Australian Tourism Data Warehouse

12 Jun 2025

Experiences

Travel Oregon's Why Guides: Innovative Storytelling Through Local Voices

VisitLuxembourg App: Building Stronger Tourism Relationships Through Digital Innovation

Featuring

Luxembourg for Tourism

10 Mar 2025

Experiences

Ayers Rock Resort: Designing Sustainable Immersive Experiences

Featuring

Ayers Rock Resort

26 Feb 2025

Establishing Practical AI Use Cases

Featuring

Slovenian Tourist Board, Trentino Marketing, Fáilte Ireland & Visit Greenland

08 Jan 2025

Sustainability

Sustainable Tourism: Is It An Oxymoron?

Featuring

Greek National Tourism Organisation, Wonderful Copenhagen, Bloomberg News & Visit Greenland

07 Jan 2025

Marketing

Driving Growth with Limited Resources

Building a Strong Nation Brand

Building a Guest-Centric Marketing Strategy

Shaping Destination Management Through Promotion

The Impact of Generative AI on Businesses

Embracing Digital Transformation

Featuring

Fáilte Ireland, Core Optimisation, NBTC & World Bank Group

27 Dec 2024

Data

Building Partnerships in the Attention Economy

Building Effective Data Spaces

Featuring

03 Dec 2024

Business

Developing a Sustainable Model for Destinations

Creating Legacy through Large-Scale Events

Conversational Marketing and AI, the Death of the Ambassador?

Featuring

The Trip Boutique, Guuru

22 May 2024

Business

Reimagine Visitor Engagement & Loyalty

Identifying Gaps in Data: Taking AI to the Next Level

Co-Designing Future Places

Featuring

Visit Skåne, Vamvakou Revival, Touristship

15 May 2024

Using AI Tools to Produce Social Content

Learning Through Experimenting With Technology

Featuring

NewcastleGateshead Initiative

07 May 2024

Digital

Tourism Innovation in Greece

Designing Inclusive Tourism Experiences for Neurodivergent Travellers

Featuring

Liverpool John Lennon Airport

12 Feb 2024

Sustainability

Aligning Visitor Activities with Resident Needs

Featuring

Tourisme Îles de la Madeleine

18 Jan 2024

Sustainability

The Art of Viral Campaigns for Destinations

Discovering Authentic Experiences Through Local Tourism

Boosting Domestic Tourism Through the Heritage of the Hanseatic League

Transformation of the Catalan Tourism Brand Towards Responsible Tourism

Featuring

Catalan Tourist Board

09 Jan 2024

Business

Radical Transparency Through Sustainable Practices

Boosting Destination Success: The Power of Effective Partnerships

Maximising the Potential of Generative AI in Tourism

Featuring

The Trip Boutique, Autoura

21 Dec 2023

KPIs

Exploring Shifting Digital KPIs from Volume to Value

Emerging Digital Content Trends for 2024

The DMO Website Reimagined

Creating Content that Resonates With the Audience

Nourishing the Spirit of Norway with Responsible Tourism

Featuring

Visit Norway

18 Dec 2023

Using Generative AI for Impactful Marketing

Fostering Data-Driven Innovation in the Tourism Industry

Featuring

Austrian National Tourist Office

14 Dec 2023

Content Creation

Marketing on a Budget: Tips for Organic Social Media Growth

A Holistic Approach to Omni-Channel Marketing

Understanding the Driving Forces Shaping Travel Choices

Destination Canada's Transformative TED Partnership

Featuring

Destination Canada, TED

11 Dec 2023

Business

Museums Partner for The Wild Escape

Featuring

Art Fund and Arts Council England

03 Jul 2023

Partnership

The Colors of Ticino

Featuring

Ticino Turismo and Pantone Institute

26 Jun 2023

Data

MarketingOost's Approach to Data Management

Lessons Learned from Helsinki's Digital Journey

Estonian Tourist Board's Service Design Masterclass

Featuring

Estonian Tourist Board & Guidio

14 Apr 2023

Marketing

Driving Place-Based Innovation Through the "How to Athens" Campaign

Featuring

Marketing Greece

11 Apr 2023

Destination Transformation

Destination Transformation in Finland

Find your Freedom - Gamified Marketing Campaign

SeatBoost Live Upgrade Auctions

Astrotourism at Dark Sky Alqueva

Featuring

Dark Sky Reserve Alqueva

03 Mar 2023

Business

Instant Booking in the MICE sector - Marriott International

Featuring

Marriott International

23 Feb 2023

Business

The Power of Voice Search with Aerin

Journee Trips - Looking to be surprised?

Loodusega Koos - Estonia/Finland Hiking

Featuring

Riigimetsa Majandamise Keskus and Metsähallitus

03 Feb 2023

Business

Celebrity Cruises Wonderverse Virtual World

Selling a Road Trip In Greece - The Digital Experience

A Collective Dream Experience

Bingewatching in Zwolle

Featuring

MarketingOost & Zwolle

17 Jan 2023

Digital

What does a Successful Website Redesign Look Like?

When a Vegan Restaurant is no Longer Vegan-Only

The Virtual Reality Restaurant

How to Reinvent Artwork? The Casa Batlló Example

How to Create Compelling Experiences Inside and Outside Galleries

Succeeding with Co-Operative Marketing

Featuring

Travel Vertical, Google

12 Dec 2022

Event

Becoming a Smart Destination

Featuring

Visit Gijón, Fundació Visit València, Bordeaux Tourism Office, Municipality of Middelfart, Donostia San Sebastian Tourism & Sevilla City Office

12 Dec 2022

Business

The Challenges of Sustainable Certifications

Featuring

Green Destination, Vireo & EarthCheck

12 Dec 2022

Digital

Are Destination Websites Still Relevant?

Featuring

Digital Leaders Community

12 Dec 2022

Sustainability

Sustainable Cities of the Future

Adapting to New Tourism Ecosystems

Live & Work Anywhere: From Idealism to Realism

Embarking on a Literary Tour

Live & Work Anywhere: Attracting Remote Workers

Featuring

Airbnb & Cape Town Tourism

09 Dec 2022

Event

Strengthening Digital Products & Experiences

Redefining Tourism with Data and AI: The Canadian Tourism Data Collective

Dark Sky Terschelling: Boosting Off-Season Demand

BC Tourism Climate Resiliency Initiative: Building a Province-Wide Framework for Sustainable Transformation

Featuring

Destination British Columbia

06 Feb 2026

Event

Telling Stories with Digital Heritage: Unlocking Immersive Visitor Experiences

Deep Dive on Gaming: How Canary Islands Leverages Roblox for immersive Storytelling

Featuring

Canary Islands Tourism Board, Flecher.co

18 Jun 2025

Event

Exploring Generational Differences in Digital-First Experiences

Featuring

Animmersion, GIGCO, University of Sunderland

17 Jun 2025

Event

How Screen Tourism Captivates the Next Generation

The North East Innovation Ecosystem: Strategic Lessons in Place-Based Digital Transformation

Featuring

NewcastleGateshead Initiative, Newcastle International Airport, Sunderland Software City, LUMO

17 Jun 2025

Event

Will AI Agents Redefine the AI Opportunity?

Featuring

TXGB, Chaperone, Expian, VisitBritain

16 Jun 2025

Event

Treading Cautiously: AI's Role in Shaping the Destination's Image

Featuring

Tiki, Atlanta Convention & Visitors Bureau

16 Jun 2025

Event

Exploring Agentic AI Applications

Travel Oregon's Why Guides: Innovative Storytelling Through Local Voices

Ayers Rock Resort: Designing Sustainable Immersive Experiences

Sustainable Tourism: Is It An Oxymoron?

Featuring

Greek National Tourism Organisation, Wonderful Copenhagen, Bloomberg News & Visit Greenland

07 Jan 2025

Branding

Building a Strong Nation Brand

Embracing Digital Transformation

Featuring

Fáilte Ireland, Core Optimisation, NBTC & World Bank Group

27 Dec 2024

Research and Policy

Building Digital-First Communities

Finix Adventures: Redefining Wellness-Centric Adventure Travel

Nyrups Naturhotell: Sustainability Leader in the Glamping Industry

The Quiet Site: A Model of Sustainable Tourism

Featuring

The Quiet Site

19 Sep 2024

Destination Transformation

Cape Town Tourism's Limitless Campaign - A Pioneering Approach to Inclusive Tourism

Developing a Sustainable Model for Destinations

Prioritising Authenticity and Sustainability in Experiential Tours

Featuring

Alternative Athens, Back to the Routes

20 May 2024

Design Thinking

Co-Designing Future Places

Featuring

Visit Skåne, Vamvakou Revival, Touristship

15 May 2024

Digital

Tourism Innovation in Greece

Aligning Visitor Activities with Resident Needs

Featuring

Tourisme Îles de la Madeleine

18 Jan 2024

Sustainability

The Art of Viral Campaigns for Destinations

Boosting Domestic Tourism Through the Heritage of the Hanseatic League

Transformation of the Catalan Tourism Brand Towards Responsible Tourism

Featuring

Catalan Tourist Board

09 Jan 2024

Business

Radical Transparency Through Sustainable Practices

Nourishing the Spirit of Norway with Responsible Tourism

Fostering Data-Driven Innovation in the Tourism Industry

Featuring

Austrian National Tourist Office

14 Dec 2023

Marketing

Strategies for Effectively Promoting Hidden Gems

Understanding the Driving Forces Shaping Travel Choices

Cost of Living Crunch: How Travel Adapts

Santa Bárbara's Sustainable Focused Luxury Resort

Museums Partner for The Wild Escape

Featuring

Art Fund and Arts Council England

03 Jul 2023

Data

MarketingOost's Approach to Data Management

Lessons Learned from Helsinki's Digital Journey

Featuring

Helsinki Partners

17 Apr 2023

Destination Transformation

Destination Transformation in Finland

Bring Yourself, We'll do the Same

Featuring

Netherlands Board of Tourism & Conventions

17 Mar 2023

Business

Astrotourism at Dark Sky Alqueva

Featuring

Dark Sky Reserve Alqueva

03 Mar 2023

Business

Loodusega Koos - Estonia/Finland Hiking

Featuring

Riigimetsa Majandamise Keskus and Metsähallitus

03 Feb 2023

Sustainability

Swisstainable Veggie Day

How can Destinations Thrive in Placemaking?

The Key Role of Indigenous Communities in Tourism

When a Vegan Restaurant is no Longer Vegan-Only

The Challenges of Sustainable Certifications

Featuring

Green Destination, Vireo & EarthCheck

12 Dec 2022

Sustainability

Sustainable Cities of the Future

Driving Sustainable Innovation

Driving Sustainable Tourism Collaboratively

Policy Leadership for Sustainable Transformation

Featuring

We Don't Have Time & MURMURATION

09 Dec 2022

Business

Highlighting Women Leading Tourism

Featuring

Soul Luxury, Healing Hotels of the World & Lila Fox Travel Co.

07 Dec 2022

Event

Circular Destination Experiences

Azores Leading Sustainable Tourism

Featuring

Azores Regional Government

07 Jun 2022

Sustainability

Translating Sustainable Strategy into Digital

Return to Travel

Digital Tools to Support a Sustainable Strategy

Rewatch X. Festival 2021: Sustainability and Stewardship

Featuring

Digital Tourism Think Tank

06 Dec 2021

Business

Designing Sustainable Events

Developing Authentic Experiences: Learnings from Travel Oregon

Featuring

Travel Oregon & Visit Bend

03 Dec 2021

Event

Market-Based Solutions for Impact in Tourism Destinations

Featuring

GIZ & TUI Care Foundation

03 Dec 2021

Business

Sustainability + Storytelling + Social Impact: The Powerful Tourism Trifecta

The Swisstainable Strategy

WTTC's Roadmap Towards Destination Stewardship

Featuring

World Travel and Tourism Council

03 Dec 2021

Business

Succeeding with Sustainable Business Transformation

Driving Tourism Growth Through Sustainable Destination Management

Thirty Years From Now: Imagining the DMO in 2050

Featuring

Birthe Menke, Smålands Turism, Visit Greenland, Visit Valsugana

03 Dec 2021

Event

Biodiversity and Regenerative Tourism

Featuring

European Commission’s Knowledge Centre for Biodiversity

03 Dec 2021

Event

Norway's National Approach to Sustainable Measurement: Eco Lighthouse Certification

Featuring

Eco-Lighthouse Foundation, Visit Bergen & VisitOSLO

03 Dec 2021

Business

Contiki's 2025 Sustainability Strategy

Establishing Robust Measurement Data to Support a Digitally-Led Sustainability Strategies

Creating Legacy through Exhibitions by Repurposing, Re-Cycling and Revitalising

Turning Travel Net Zero with Goodwings

Dolomiti Paganella: Future Lab

Are We Brave Enough to Act?

Responsible Tourism & an all-inclusive Marketing Strategy with Visit Greenland

Perspective on a Tourism Model based on Happiness and Sustainability

Featuring

Tourism Council of Bhutan & Digital Tourism Think Tank

04 Dec 2020

Event

Involving the Whole Community in Shaping a Sustainable Destination

Featuring

Îles de la Madeleine & UQAM

04 Dec 2020

Business

Financial Transparency & Sustainability as Non-Negotiable

Ensuring a Sustainable Meetings and Events Industry Emerges out of the Pandemic

Featuring

Helsinki Marketing & Miltton Sparks

01 Dec 2020

Business

The Rise of the Sustainable Enterprise

Finding a Sustainable Way Forward as an Industry

Featuring

Global Sustainable Tourism Council

01 Dec 2020

Business

Innovation as a Catalyst for Sustainable Recovery Solutions in Tourism

Identify Challenges, Incubate Ideas and Accelerate Solutions for a Sustainable Future in Travel

Driving Sustainability and Green Innovation within the Travel Sector

Emergency Communication Using AI Chatbots

A New World of Travel - Skyscanner

Featuring

Skyscanner

21 Nov 2020

Destination Transformation

How Puerto Rico have Rebuilt a Brand New DMO after a Crisis

Val di Sole - Sustainable Mobility in Tourism Hotspots

St. Gallen Model for Destination Management

UNWTO Startup Selection

Redefining Destination Purpose and Governance

Featuring

The Travel Foundation

11 Nov 2020

Event

Regenerative Travel - Purpose from a Marketer's Perspective

Stewardship as a Driving Force Behind the Brand

Featuring

Digital Tourism Think Tank & SimpleView Inc.

11 Nov 2020

Business

Understanding Responsible Travel from Data & Behavioural Insights through to Marketing & Product Development

Innovative Approaches to Carbon Capture in Tourism

Featuring

Tomorrow's Air, ATTA & Climateworks

11 Nov 2020

Event

Rebuilding the Pillars of Healthy Tourism

The Invisible Burden: Understanding the Impact of Tourism on Communities

Featuring

The Travel Foundation

11 Nov 2020

Event

The Road Towards Data-Driven Destination Management

Featuring

TOTA

11 Nov 2020

The Impact of AI on Destination Discoverability

Featuring

Tiki, Oberösterreich Tourismus, Discover Peterborough

12 Jun 2026

How Fast Should We Move With AI?

Featuring

Austria Tourism, Marketing Greece, Stockholm Business Region

10 Jun 2026

Digital

The Düsseldorf City Quest: Turning Urban Heritage into a Playful Digital Experience

Featuring

SpotAR, Düsseldorf Tourismus

12 Mar 2026

Branding

Autentico Aruba Culinary Festival: Uniting a Sector to Build a Destination Brand

Featuring

Aruba Tourism Authority

25 Feb 2026

Marketing

Dark Sky Terschelling: Boosting Off-Season Demand

Engaging Tomorrow's Visitors: Consumer Behaviour and Marketing Trends Shaping 2026

Featuring

Skyscanner, Visit Sweden, Visit Greenland & Fáilte Ireland

14 Jan 2026

Branding

Building a Multi-Faceted Destination Brand

Featuring

Business Iceland & Digital Tourism Think Tank

02 Jan 2026

Marketing

From Vanity Metrics to Shared Digital Accountability

Featuring

Sojern & Digital Tourism Think Tank

02 Jan 2026

Marketing

Integrating Local Voices into Destination Marketing

The Rural Advantage: Exploring Rural Tourism's Untapped Economic Potential

Featuring

Digital Tourism Think Tank & Airbnb

02 Jan 2026

Branding

Authentic Placemaking: The Unique Narrative of Little Tokyo

Featuring

Visit Düsseldorf

01 Jan 2026

Taking Risks with AI: Embracing Experimentation for Storytelling

Form, Function and Engagement: Visit Norway's Fairytale Finder

Exploring New Perspectives: Balancing Consistency with Nuance

Helsinki Partners' Brand: Evolving Beyond Tourism

Ireland Unrushed: Connecting Visitors to a Strong Sense of People and Place

Designing Location-Based Augmented Experiences

Featuring

Imvizar, Aucto Visio LTD, Newcastle University

19 Jun 2025

Event

Telling Stories with Digital Heritage: Unlocking Immersive Visitor Experiences

Deep Dive on Gaming: How Canary Islands Leverages Roblox for immersive Storytelling

Featuring

Canary Islands Tourism Board, Flecher.co

18 Jun 2025

Event

Exploring Generational Differences in Digital-First Experiences

Featuring

Animmersion, GIGCO, University of Sunderland

17 Jun 2025

Event

How Screen Tourism Captivates the Next Generation

Will AI Agents Redefine the AI Opportunity?

Featuring

TXGB, Chaperone, Expian, VisitBritain

16 Jun 2025

Event

Treading Cautiously: AI's Role in Shaping the Destination's Image

Featuring

Tiki, Atlanta Convention & Visitors Bureau

16 Jun 2025

Event

Building a Brand with Fulfilment: Saaristo's Strategic Approach to Destination Development

Featuring

Visit Turku Archipelago

13 Jun 2025

Event

Designing Technology for The Future of Product Distribution

Featuring

Australian Tourism Data Warehouse

12 Jun 2025

Experiences

Travel Oregon's Why Guides: Innovative Storytelling Through Local Voices

VisitLuxembourg App: Building Stronger Tourism Relationships Through Digital Innovation

Featuring

Luxembourg for Tourism

10 Mar 2025

Experiences

Ayers Rock Resort: Designing Sustainable Immersive Experiences

Featuring

Ayers Rock Resort

26 Feb 2025

Establishing Practical AI Use Cases

Featuring

Slovenian Tourist Board, Trentino Marketing, Fáilte Ireland & Visit Greenland

08 Jan 2025

Sustainability

Sustainable Tourism: Is It An Oxymoron?

Featuring

Greek National Tourism Organisation, Wonderful Copenhagen, Bloomberg News & Visit Greenland

07 Jan 2025

Marketing

Driving Growth with Limited Resources

Building a Strong Nation Brand

Building a Guest-Centric Marketing Strategy

Shaping Destination Management Through Promotion

Embracing Digital Transformation

Featuring

Fáilte Ireland, Core Optimisation, NBTC & World Bank Group

27 Dec 2024

Branding

The Essence of a Brand

Defining Impact as an Omni-Present Brand

Building Partnerships in the Attention Economy

The Quiet Site: A Model of Sustainable Tourism

Featuring

The Quiet Site

19 Sep 2024

Destination Transformation

Cape Town Tourism's Limitless Campaign - A Pioneering Approach to Inclusive Tourism

Developing a Sustainable Model for Destinations

Conversational Marketing and AI, the Death of the Ambassador?

Featuring

The Trip Boutique, Guuru

22 May 2024

Business

Prioritising Authenticity and Sustainability in Experiential Tours

Featuring

Alternative Athens, Back to the Routes

20 May 2024

Driving Demand with AI Generated Storytelling

This is Athens with a Local

Featuring

This is Athens

14 May 2024

Using AI Tools to Produce Social Content

Learning Through Experimenting With Technology

Featuring

NewcastleGateshead Initiative

07 May 2024

Digital

Tourism Innovation in Greece

Designing Inclusive Tourism Experiences for Neurodivergent Travellers

Featuring

Liverpool John Lennon Airport

12 Feb 2024

Sustainability

Aligning Visitor Activities with Resident Needs

Featuring

Tourisme Îles de la Madeleine

18 Jan 2024

Sustainability

The Art of Viral Campaigns for Destinations

Discovering Authentic Experiences Through Local Tourism

Boosting Domestic Tourism Through the Heritage of the Hanseatic League

Transformation of the Catalan Tourism Brand Towards Responsible Tourism

Featuring

Catalan Tourist Board

09 Jan 2024

Business

Radical Transparency Through Sustainable Practices

Boosting Destination Success: The Power of Effective Partnerships

Exploring Shifting Digital KPIs from Volume to Value

Emerging Digital Content Trends for 2024

The DMO Website Reimagined

Creating Content that Resonates With the Audience

Nourishing the Spirit of Norway with Responsible Tourism

Featuring

Visit Norway

18 Dec 2023

Using Generative AI for Impactful Marketing

Fostering Data-Driven Innovation in the Tourism Industry

Featuring

Austrian National Tourist Office

14 Dec 2023

Marketing

Strategies for Effectively Promoting Hidden Gems

Marketing on a Budget: Tips for Organic Social Media Growth

A Holistic Approach to Omni-Channel Marketing

Understanding the Driving Forces Shaping Travel Choices

Destination Canada's Transformative TED Partnership

Featuring

Destination Canada, TED

11 Dec 2023

Business

Museums Partner for The Wild Escape

Featuring

Art Fund and Arts Council England

03 Jul 2023

Partnership

The Colors of Ticino

Featuring

Ticino Turismo and Pantone Institute

26 Jun 2023

Business

Dinner on the Lake Gastronomic Experience

Lessons Learned from Helsinki's Digital Journey

Driving Place-Based Innovation Through the "How to Athens" Campaign

Featuring

Marketing Greece

11 Apr 2023

Destination Transformation

Destination Transformation in Finland

Find your Freedom - Gamified Marketing Campaign

Bring Yourself, We'll do the Same

Featuring

Netherlands Board of Tourism & Conventions

17 Mar 2023

Business

SeatBoost Live Upgrade Auctions

Astrotourism at Dark Sky Alqueva

Featuring

Dark Sky Reserve Alqueva

03 Mar 2023

Business

Instant Booking in the MICE sector - Marriott International

Featuring

Marriott International

23 Feb 2023

Business

Journee Trips - Looking to be surprised?

Loodusega Koos - Estonia/Finland Hiking

Featuring

Riigimetsa Majandamise Keskus and Metsähallitus

03 Feb 2023

Business

Celebrity Cruises Wonderverse Virtual World

Swisstainable Veggie Day

Bingewatching in Zwolle

Featuring

MarketingOost & Zwolle

17 Jan 2023

Digital

What does a Successful Website Redesign Look Like?

How can Destinations Thrive in Placemaking?

The Key Role of Indigenous Communities in Tourism

How to Reinvent Artwork? The Casa Batlló Example

Succeeding with Co-Operative Marketing

Featuring

Travel Vertical, Google

12 Dec 2022

Business

The Challenges of Sustainable Certifications

Featuring

Green Destination, Vireo & EarthCheck

12 Dec 2022

Digital

Are Destination Websites Still Relevant?

Featuring

Digital Leaders Community

12 Dec 2022

Event

Why UGC is a Game Changer for Destination Marketers

Embarking on a Literary Tour

Ensuring Diversity in Travel Storytelling

Milan on Attracting Talent in the Destination

From Consumer Insights to Effective Marketing

Voice Marketing in a First-Party Data World

Co-Op Marketing for Destinations: The Path Forward for Covid-19 Recovery

Using Content Marketing to Meet and Exceed Traveler Expectations

Featuring

Convince & Convert; Visit California

09 Dec 2021

Event

The Role of Destination Apps

Featuring

Vienna Tourist Board

09 Dec 2021